I’d had an idea for a game like this for quite some time and pitched it to multiple clients to no avail. Not wanting to let the idea go, I partnered with a friend and contracted a developer to help me build it.
I handled creative direction and user experience duties while overseeing the development and deployment of the app. Once released, I created social channels and took on community management. It was hard work but extremely satisfying to see it out in the real world.
This app had over 10,000 downloads and hundreds of people playing daily.